The idea
A shelf ticket tells you the name and the price you will really pay, in print you can read from across the aisle. Our logo sits on one, so it stays legible on light, dark and photographic grounds.
Using the name
Write Tek-Host, with a capital T, a capital H and the hyphen. The logo itself is lowercase.
Colours
| Colour | Hex | Used for |
|---|---|---|
| Ticket yellow | #FFD400 | The logo, tickets and full colour fields |
| Ink | #101A16 | Text, rules and main buttons |
| Rail | #17241F | The shelf and the footer |
| Aisle | #F4F5F0 | The page ground |
| Paper | #FFFFFF | Tickets and forms |
Type
Archivo, for everything. Headings and prices are set black and condensed, and text is set at normal width.